Category Archives: News

The Transformation of the American Office

The United States is witnessing a transformation in the way office spaces are utilized. Moody’s Analytics marked the highest office vacancy rates since 1979, a change which can be attributed to the monumental shift in work dynamics following the Covid-19 pandemic.  Today’s employees are embracing a new era of hybrid work, blending the best of both worlds from the comfort of their homes.

The report highlights a cultural shift that not only revolutionized the traditional 9-5 office routine but also brought attention to the surplus of office spaces constructed in the 1980s and 1990s. Despite this surplus, the national office vacancy rate skyrocketed to a groundbreaking 19.6% in the fourth quarter of 2023, surpassing records set in the last 40 years.

Amidst the challenges faced by landlords and developers, there is some reason for optimism. The market has shown continued interest in Class A buildings, the latest and most modern structures in prime locations with abundant amenities. These buildings offer flexible configurations that appeal to tenants seeking a physical office presence for branding, purposeful gatherings, training, and collaboration.

While new constructions have slowed to levels not seen since 2012, suburban offices are emerging as a beacon of resilience. Their proximity to communities and, in some cases, shorter commute times for employees, positions them favorably in the evolving landscape. Despite the changes, the office space market remains dynamic, adapting to the needs of a workforce navigating a new era of work-life balance.

JetBlue Appoints the First Female CEO of a Major Airline

Joanna Geraghty, 51, will step into the role of CEO at JetBlue, making her the first woman to lead a major U.S. airline. Geraghty began her tenure at JetBlue nearly two decades ago, in 2005. She has served as president and chief operating officer since 2018. Geraghty emphasized her commitment to driving strategic initiatives, restoring profitability, and creating enduring value for shareholders.

Geraghty’s promotion comes as Robin Hayes, JetBlue’s current CEO, prepares to retire due to health concerns. Hayes, 57, acknowledged the taxing nature of his role, citing the need to prioritize his well-being following advice from his doctor and discussions with his family.

Geraghty is scheduled to become CEO on Feb. 12, around the time when a federal judge will decide if JetBlue can legally acquire Spirit Airlines. JetBlue has actively pursued mergers to narrow the gap with industry giants like American, Delta, United, and Southwest. Notably, in 2016, Hayes had previously attempted to acquire Virgin America, only to be outbid by Alaska Airlines.

First Edible Mascot Delights Fans

The recent Pop-Tarts Bowl in Orlando, Florida, made history by showcasing the first edible mascot in the realm of sports. In a quirky move that captivated the internet, the Kansas State Wildcats triumphed over the NC State Wolfpack with a score of 28-19, culminating in the devouring of a colossal pastry emerging from a larger-than-life toaster.

As part of this creative marketing ploy, the victorious team celebrated by consuming the giant pastry, marking a distinctive trophy presentation that featured two actual Pop-Tarts nestled into slots atop a silver football.

Enthusiastic fans flooded various online platforms, including X (formerly Twitter), expressing their amusement through a plethora of memes.

Heidi Ray, senior director of brand marketing at Pop-Tarts (Kellanova), explained, “Campaigns that earn both coverage and conversation have a disproportionate business impact… We have been blown away by the reaction and engagement, which we are still analyzing. But, at this point, we are looking at success that rivals a major Super Bowl moment.”

Originally named the Blockbuster Bowl, the Pop-Tarts Bowl has a rich history, commencing in Miami back in 1990 and drawing over 74,000 fans. Presently hosted at Orlando’s Camping World Stadium, the event falls under the oversight of Florida Citrus Sports, a nonprofit organization managing regional events.

Various sponsors have graced the game over the years, including a multi-year deal with Florida Citrus Sports. The game underwent a rebranding as the Cheez-It Bowl for the past three seasons, featuring memorable celebrations such as dumping buckets of Cheez-Its on the winning coaches’ heads.

California is Making Food Safer

California is the first U.S. state to ban four potentially harmful food and drink additives that are linked to disease. The California Food Safety Act now prohibits the use of brominated vegetable oil, potassium bromate, propylparaben, and red dye 3, commonly found in candies, fruit juices, and cookies. These substances are already banned in many countries.

Supporters of this law are reassuring consumers that popular products are not going to suddenly vanish from stores; rather, companies who use these ingredients are going to have to change their recipes to include healthier alternatives. The law will take effect in 2027, which will give the manufacturers time to reformulate their products.

There was a false claim that California aimed to ban Skittles. Assemblymember Jesse Gabriel clarified that Skittles with alternative ingredients are already sold in the European Union, where these additives are banned. The law doesn’t ban foods but requires companies to use safer alternatives.

Other countries, including the EU, the UK, Canada, Australia, New Zealand, China, and Japan, have banned these additives. Major brands like Coke, Pepsi, Dunkin’, and Panera have removed them from their products voluntarily.

Egg Prices are Finally Returning to Normal

Between January 2022 and January 2023, the price of eggs increased by 70%, according to data from the Bureau of Labor Statistics. A severe and extended outbreak of the avian flu combined with higher production costs for farmers sent egg prices soaring to an unprecedented $5.30 per dozen in December 2022. Thankfully, the U.S. Department of Agriculture has recently reported that the cost of a dozen eggs has since returned to roughly $1.00.

This dramatic change is a result of the waning of the avian flu and the fact that egg producers have been busy replacing hens. As of May 1, 2023, there were 387 million egg producing hens in the United States, which is a 5% increase over last year. Daniel Sumner, University of California, Davis agricultural economics professor, explained, “There are now more hens and more eggs on the market. That is, supply has increased, and prices have normalized”.  Sumner also predicted that, barring another flu outbreak, egg prices should remain moderate for the foreseeable future.