Tag Archives: Larry Ellison

Oracle Introducing Superfast Servers to Boost Hardware Business

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Larry Ellison
CEO Larry Ellison of Oracle Corp

In an effort to increase business in the hardware division of Oracle Corporation, Chief Executive Larry Ellison announced that the giant computer company will be offering a new line of faster servers for sale.

Ellison explained to journalists on Tuesday that the new “T5” microprocessors in Oracle’s latest line of servers have surpassed several performance peaks and have been able to run business databases and applications at speeds considerably quicker than with previous prototypes.

Ellison has been shifting Oracle’s focus on its hardware division ever since purchasing Sun Microsystems for $5.6 billion in 2010. Of special note is the high-end server equipment, especially the “SPARC” T5- and M5-powered servers and microchips which were showcased at the Redwood City, California event.

“When Oracle bought Sun, a lot of people thought the SPARC microprocessor was a real laggard and would never catch up. We’ve done better than catch up. We’ve caught up and passed the competition,” Ellison said.

Watch Your Back IBM, Oracle’s Coming

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Larry Ellison of Oracle says he is ready to take on computer hardware giant IBM. Ellison is threatening to overtake them in control of the market share of business network hardware, and that includes high-end computer servers.

Ellison, who has been with Oracle since it was founded in 1977, was speaking during the prestigious All Things Digital conference during an “on-stage” discussion with Kara Swisher.

“Our biggest competitor is IBM,” Ellison said. “IBM was number one in databases. Now we are number one,” he said.

“And they were number one in middleware (programs that help different elements of a computer system communicate), now it’s us; they were number one in high-end servers, and we will be number one in the high-end servers.”

However Ellison pointed out that when it comes to services, Oracle cannot compete with the century-old IBM, which has made services a priority over the course of many years.

Today Oracle is ranked fourth worldwide in server market revenue, according to statistics released on Wednesday by IDC.  The leader in the server market is currently Hewlett-Packard with 29.3 percent of market share; IBM is second with 27.3 percent; and Dell has 15.6 percent.

Ellison also announced at the conference that as of June 6 all Oracle software will be available online in the internet “cloud.” He promised to send out his first “tweet” on the mini-blogging site Twitter on that historic day, to mark the occasion.