The NDS Group is a worldwide provider of end-to-end software solutions for the pay television industry. The company enables pay-TV operators to distinguish their service by delivering a unique viewing experience to their subscribers—in all situations on all devices—while preventing non-paying viewers from viewing content. Over a third of international digital pay-TV households rely on NDS technologies. The company works in emerging markets where there is currently a move from analog to digital. There is a huge amount of digital content that can be enjoyed on many Internet-enabled devices such as connected-TVs, tablets and smart phones and game consoles thanks to the company’s technologies.