Certainly, movie making can be big business, and when the movie you’re making is a film interpretation of The Hobbit, then it can be really big business. The Hobbit: The Battle of the Five Armies just opened in London and around the world. The first of the three part series opened with $84 million on a Friday to Sunday framework and earned $300 domestic and 1 billion worldwide.
The second installment, The Desolation of Smaug, opened with $73 million and earned $258 domestic and $958 worldwide. Time will tell how the third installment does, but it’s off to a brilliant start.