McDonald’s Introduces the McFloat for First Time in USA

Grand Chicken Classic burger, fries & McFloat (McDonald’s) Photo by
Debbie Tingzon.

A drink that has proved popular in McDonald’s fast-food restaurants around the world, is finally making a debut appearance in a few select stores stateside. The McFloat is a combination of Dr. Pepper and soft-serve ice cream, and it will be selling for $1.99, at least for now, in the McDonald’s in Park Slope, Brooklyn and in San Francisco. The introduction of the McFloat is part of McDonald’s larger exploration into a more direct satisfaction of local tastes, such as offering garlic fries in San Francisco and Chobani Greek yogurt in 800 California branches.

“As part of our journey to build a better McDonald’s, our franchisees have more flexibility than before to offer new menu items like breakfast bowls, Gilroy garlic fries and yes, the Diet Dr. Pepper Float,” McDonald’s spokesperson Terri Hickey.

Across the globe the McFloat has taken on a variety of personas. Most international locations offer a Coke McFloat, but in the Philippines a thirsty customer can get a Green Apple Sprite McFloat. In Indonesia the locals love Iced Coffee McFloats.

McDonald’s is also considering the introduction of fresh beef, and is currently testing this item in 14 of its restaurants. If fresh beef is a hit, McDonald’s, floats or no floats, will never be the same.

Michelle Grathers

About Michelle Grathers

Michelle Grathers is an international tax expert. She has consulted for a variety of firms and high net worth individuals on all tax- and legal-related issues. She also helps new companies develop payroll services, statutory audits and mergers and acquisitions. Contact Michelle at michelle[at]businessdistrict.com